A: To qualify for Google Ad Grants, your organization must:

Begin by applying to Google for Nonprofits. Your organization must hold valid charity status. Please see the Google for Nonprofits site for definitions of charity status in your country. Governmental entities and organizations, hospitals and certain medical groups, schools, academic institutions and universities are not eligible for Google for Nonprofits, but philanthropic arms of educational institutions are eligible.

Acknowledge and agree to Google’s required certifications regarding nondiscrimination and donation receipt and use.

Have a high-quality website that meets the Ad Grants website policy.

Get approved through the Ad Grants pre-qualification process after your organization is enrolled in Google for Nonprofits.